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Collaborating remotely with 9 other team members, we brainstormed, pitched ideas, and created mood boards, reflecting the vibe and direction of KYMA. The concept of KYMA was to be a rival of Neuralink, emphasizing mental health and well-being over physically helping people accomplish tasks.
design
process
Riding the wave of tranquility and peace, was a phrase that embodied the vision of KYMA for our team. Maintaining the modern tech aspect was another requirement for our team, and this is represented in our color palette featuring oceanic blues, and greens.
KYMA
KYMA is a brand identity for a conceptual
mental health, lifestyle, and technology brand that uses a brain-linked chip to provide personalized insights in real time in order to improve mental well-being and quality of life.
Sebi, Mirna, Andrew, Carmen, Fatima, Fernanda, Gianelli, Nancy, Ryan, Thalia
KYMAs identity
KYMA’s identity is exactly what our team envisioned for the company - a high tech product that encapsulates an AI driven mental health and well being app. Learned a lot about branding, collaborating remotely with peers, and telling a story!
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